Most agencies just run a single "Boost Post" and hope for sales. We build a multi-layered funnel that turns cold strangers into repeat buyers.
TOFU
Top of Funnel (Prospecting)
Broad targeting and Lookalike Audiences. We use high-impact video and UGC (User Generated Content) to capture attention and introduce your brand.
MOFU
Middle of Funnel (Engagement)
Retargeting people who watched your videos or engaged with your page. We show them educational carousels, testimonials, and deeper product details.
BOFU
Bottom of Funnel (Conversion)
Aggressive retargeting of website visitors and cart abandoners with hard offers, dynamic product catalogs, and strong calls to action.
What You See Every Week
Your Live Meta Dashboard
Stop guessing if your Facebook ads are working. Our live dashboard shows exactly how many leads and sales your Meta campaigns are driving in real-time.
Meta Ads Performance — Last 30 Days | Markvtech Client Dashboard
Ad Spend
₹32,500
▲ vs last month
Reach
412K
▲ 12.4%
Outbound Clicks
6,840
▲ 18.2%
Leads (Forms)
284
▲ 42.1%
Cost Per Lead
₹114
▼ 31% (Good)
Est. Revenue
₹245K
▲ 2.5x vs last month
Leads Generated — Daily (Last 30 Days)
Ad Set / Audience
Status
Spend
Reach
Leads
CPL
TOFU — Broad (Chennai 10km)
Active
₹12,000
185K
82
₹146
TOFU — Lookalike 1% (Past Customers)
Active
₹14,500
110K
145
₹100
MOFU — Video Viewers Retargeting
Active
₹4,000
45K
52
₹76
BOFU — Website Visitors (30 Days)
Paused
₹2,000
12K
5
₹400
Sound Familiar?
Why Your Meta Ads Are Losing Money
Terrible Creatives
Meta is a visual platform. If you are running ugly, static images with too much text, users will scroll right past. Creative is the new targeting.
The "Boost Post" Button
Boosting posts from your phone is the fastest way to waste money. It lacks advanced targeting, objective setting, and proper tracking.
iOS 14 Tracking Loss
Since Apple's privacy updates, standard tracking pixels are missing 40% of data. We install Server-Side Conversions API to fix this.
0
Avg ROAS Delivered
0
Ad Variations Tested
0
Avg CPA Reduction
0
CAPI Integration
FAQ
Meta Ads Questions Answered
Yes, our in-house team designs all the graphics, edits the Reels, and writes the ad copy. We constantly test different visual hooks to see what converts best.
We recommend a minimum ad spend of ₹1,000 per day (₹30,000/month) for the algorithm to properly exit the learning phase and deliver stable results.
It's a server-side tracking tool. Due to ad blockers and Apple's iOS tracking restrictions, the standard Meta Pixel misses data. CAPI sends conversion data directly from your server to Meta, improving tracking accuracy by up to 30%.
Google captures existing demand (people searching for a plumber). Meta generates new demand (showing a cool gadget to someone who didn't know it existed). For maximum growth, we often use both in a blended strategy.